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How To Attract Influencers, Not Freeloaders, In Facebook Contests

How to Ensure Your Facebook Contests Attract Genuine Fans By Emeric Ernoult Published June 10, 2013, Social Media Examiner #1: Award Appropriate Prizes Don’t offer attractive prizes that have nothing...

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Thoughts on Facebook Reach Decline? (Excerpts)

Is Facebook on the decline? There are many opinions out there, but I’ve shared  screenshots below of an email exchange I recently had with Andy Roller, Expio Lead Consultant on the subject. He shares...

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Facebook Ads: What’s Different About Boosted Posts? (Excerpts)

Did you know there are several different kinds of Facebook ads? Traditional Facebook ads appear on the sidebar. On the other hand, boosted posts appear in the user’s News Feed. This is a critical...

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Matthew Effect: Key To Facebook News Feed

The post Matthew Effect: Key To Facebook News Feed appeared first on Expio Digital Marketing: Smart Content Marketing.

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This One Simple Tactic Can Double Your Facebook Engagement – Jason Parks

This blog post (shared from jeffbullas.com) is by guest author Jason Parks, Owner of The Media Captain. Follow him at @TheMediaCaptain on Twitter. These tips are on par and really helpful. We’ve been...

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More Interesting Facebook Ads in One Simple Step

Facebook is giving users the ability to customize the kind of ads they see. If they don’t like it, they can now tell Facebook and Facebook will try again with another ad it thinks you might like more....

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Facebook Post “Reach” Is Declining and What to Do About it

Consider “Boosting” Posts regularly As you may have noticed, while social media use and engagement continue to rise, Facebook organic (not boosted) reach has been on the decline.

 Some see this as a...

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Understanding Facebook Check-Ins for Page Admins

UPDATE: Facebook has updated since this post was written. Admins are now able to engage more fully on check ins from users who use their page. How do users check-in? Facebook users can find places...

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I Haven’t Picked up a Camera In Weeks and My Facebook Page Is Loaded with...

This was the case recently for a veterinary clinic. They found themselves looking for creative ways to generate beautiful looking posts, but lacked the necessary photos. They reached out to us for...

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9 Facts that Prove Social Media has Changed the World Forever

Facebook, LinkedIn, Instagram, Pinterest and Other Social Media Platforms’ Impact From relationships to how we choose our next meal, Social Media has woven itself into the fabric of mankind. Overkill...

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